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COOOP
3 min read
Human Behaviour, Designing For Dining.
Human Behaviour" explores Design-for-Behaviour, a people-first design approach transforming spaces into successful, community-driven venues.
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Callie van der Merwe
3 min read
The Aroma of Cleaning Liquid Makes People Behave Tidier.
A subtle scent of cleaning liquid can unconsciously inspire tidier behaviour, showing the power of olfactory cues to shape actions and habit


Callie van der Merwe
4 min read
How Façade Details Impact Our Behaviour.
Building façades shape our emotions: monotonous designs dampen mood, while engaging complexity fosters energy, connection, and well-being.

Roberto Zambri
2 min read
6HEAD Sydney. Merging Heritage and Nature for a Timeless Design.
6HEAD Sydney blends heritage, nature, and behavioural design to create a stunning space inspired by Sydney Harbour and Australia's history.

Callie van der Merwe
6 min read
Why designing for behaviour in hospitality is so important.
Design for behaviour shapes hospitality spaces to enhance experience, boost engagement, and drive business success through intuitive design.


Callie van der Merwe
3 min read
How Shapes Impact Our Behaviour.
Curves comfort, sharp edges provoke—shapes in design impact emotions, behaviour, and how we connect, shaping the spaces we inhabit.

Callie van der Merwe
6 min read
The 8 Best Seating Layouts For Successful Restaurants.
Understanding 8 seating principles can transform restaurant design by aligning with human behaviour, boosting comfort, connection,


Callie van der Merwe
3 min read
How a Cathedral Helped Discover The Polio Vaccine.
Jonas Salk credited a 13th-century cathedral's awe-inspiring design for sparking the creative breakthrough that led to the polio vaccine.


Callie van der Merwe
1 min read
How Ceiling Heights Impact Our Behaviour.
Ceiling height shapes our thoughts—high ceilings inspire creativity, while low ceilings enhance focus, impacting how we experience spaces.


Callie van der Merwe
1 min read
How The Temperature Of a Drink Impacts Our Behaviour.
The temperature of a drink can influence our perceptions—holding a hot cup makes us see others as warm, while an iced drink makes us see the


Callie van der Merwe
2 min read
How Our Environment Dictates Our Success.
Our environment greatly impacts success, mood, and well-being. Designers now have the power to create spaces that enhance human potential.

Callie van der Merwe
4 min read
EnviroHacking in Practice,
Discover how EnviroHacking combines science, technology, and design to create spaces that nurture health, amplify abilities, and inspire wel

Callie van der Merwe
4 min read
What are the Principles of EnviroHacking?
EnviroHacking blends science, design, and sustainability to create spaces that enhance well-being, productivity, and environmental harmony.

Callie van der Merwe
5 min read
Dunbar's number and why it is important for hospitality design.
Discover Dunbar's Number, the theory that humans can maintain 150 meaningful connections, and its impact on design, business, and society.

Callie van der Merwe
3 min read
What is EnviroHacking?
EnviroHacking merges biohacking with design, reshaping environments for enhanced well-being. Welcome to a new era of conscious architecture

Callie van der Merwe
5 min read
How Proprioception and Interoception Shape Our Interior Experiences beyond the Five human senses
Discover how proprioception and interoception shape our experience of spaces, influencing movement, emotion, and design effectiveness.

Callie van der Merwe
4 min read
The secret to designing a happy home.
Discover the 3 fundamental rules of design—light, proportion, and colour, to create spaces that inspire joy and enhance your daily life.

Callie van der Merwe
4 min read
You can take the Human out of the stone age but not the stone age out of the human.
Our Stone Age instincts shape how we experience modern spaces. Learn how evolutionary psychology influences design and human behaviour.

Callie van der Merwe
3 min read
Designing Spaces That Align with Predictable Human Behaviour.
Designing for human behaviour bridges the gap between expected and real actions, crafting spaces that align with natural, predictable patte

Callie van der Merwe
3 min read
The Complexity of Designing for Human Behaviour.
Navigating the Challenges of Human Behaviour in Design: Balancing Knowledge, Cognitive Bias, and Intuitive Solutions

Callie van der Merwe
3 min read
What Does Designing for Human Behaviour Mean?
Designing for Human Behaviour aligns solutions with natural actions, creating environments that engage senses, enhance comfort, and inspire.

Callie van der Merwe
3 min read
What is Design Then?
Design is about solving problems, not just aesthetics. By understanding human behaviour and empathy, design creates solutions that work
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